Seller Pao
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Online accounting for Thai e-commerce: why standard accounting software falls short

Standard accounting software was not designed for stores selling across multiple marketplaces. If you export data from Shopee and Lazada into accounting software every month, there is a better way.

The accounting problem for Thai online stores

Online stores selling across multiple platforms face the same accounting headache every month. Revenue is scattered across Shopee, Lazada, Facebook, and LINE, each with different commission structures, shipping fees, and payment schedules. You export reports from each platform, consolidate them, then enter the data into your accounting software. Hours every week. If you also sell via Facebook Live, reconciliation gets messier still.

What is online accounting software

Online accounting software runs in the cloud, accessible from anywhere, no installation needed. It handles income and expense recording, invoicing, financial statements, and tax compliance. Examples in Thailand include PEAK and FlowAccount. Standard accounting software is not built for stores selling across multiple marketplaces simultaneously.

Why OMS-integrated accounting is better

When accounting lives in the same system as the OMS, confirmed orders automatically record as revenue. No double-entry. Marketplace commissions deduct at the correct rate. Product costs calculate from purchase prices already in the system. Profit and loss figures are accurate without waiting for an accountant. Seller Pao is the only system in Thailand that combines OMS and accounting in one platform.

How Seller Pao handles accounting

Seller Pao records revenue automatically when an order is confirmed. Cost of goods deducts based on purchase prices stored in the system. Per-order and per-channel profit calculations are instant. Daily, weekly, and monthly financial reports are available at any time, no need to wait until month-end.

Electronic tax invoice generation

Seller Pao supports electronic tax invoice (e-Tax Invoice) generation according to Thailand Revenue Department standards. Tax invoices generate automatically when orders are confirmed and can be emailed to customers immediately. Both full tax invoices and abbreviated tax invoices are supported.

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How is Seller Pao different from PEAK or FlowAccount?

PEAK and FlowAccount are solid accounting programs, but they are separate systems. You need an OMS separately and sync data across. Seller Pao puts OMS and accounting in one platform. Data flows automatically, no cross-system export and import.

Does Seller Pao support VAT and tax filing?

VAT at 7% is recorded and calculated automatically. Tax invoices are generated to Revenue Department standards. Withholding tax can be managed within the system. Specific tax features depend on your plan.

I do not have an accounting team. Can I still use Seller Pao?

Yes. Seller Pao is designed for store owners to use without specialized accounting knowledge. Financial reports are easy to read. Profit and loss summaries are visible in real-time. If you have an accountant, you can grant them access with the appropriate permissions.

Can Seller Pao generate electronic tax invoices?

Yes. Seller Pao generates electronic tax invoices to Revenue Department standards. They can be emailed to customers immediately. Both full and abbreviated tax invoices are supported.

Can I import historical data from my old accounting software?

Yes. Product data, customer data, and opening balances can be imported. The support team assists with migration for stores on the Growth plan and above.

Does the accounting feature cost extra?

No. Accounting features are included in Seller Pao plan pricing. No additional fee. Growth plan starts at 590 THB/month. Pro starts at 1,490 THB/month. Free trial available.

Stop doing accounting manually

Try Seller Pao free. OMS and accounting in one system. Revenue records itself from order to financial report. No more monthly export and import.